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  • 4th June 2007

    My site is Better than Yours! At least I show up On Google Search!

    posted in site news, unlabeled |

    my site, http://www.constantskeptic.com shows up on google.com

    see for yourself here.

    So, you have a site, but no one can find it?

    you say to yourself:

    “Why Doesn’t My Site Show Up on Google?”

    here is a good article from http://www.nrichmedia.com:

    Getting good results on Google (or any other search engine for that
    matter) is generally considered showing up in the top 20 (or, maybe
    30) listed sites, i.e., in the first two (or three) pages of results
    (unless you’ve sneakily changed the default setting from 10 results
    per page). It’s these first two or three pages that get most of
    the clicks from people doing a search. Most people don’t bother
    looking past this point if they haven’t found what they’re
    looking for.

    1. Be Realistic

    The problem is that there are literally millions and millions of web
    sites out there. And many more web pages. (To be clear: a web site is
    composed of one, or usually several, web pages.) So, every time someone
    does a search for a word or phrase in Google, your site is competing
    with many millions of other pages. I just did a search for the word
    “trees” and Google is telling me there are close to 36 million
    results found. George would have better luck buying a 6-49 ticket than
    having his site come up amidst that sort of competition!

    Now, if we narrow down our search to the phrase “apple trees”
    we’ve cut the number of results to around 8.5 million. Still very
    high, but we’ve cut out 75% of the competition. Going to “Fuji
    apple trees” brings the results down significantly, to 130,000.
    We’ve now cut out an additional 98.5% of the competition. Finally,
    narrowing the search down to “Okanagan Fuji apple trees”
    diminishes the number of results to 332 – another 99.7% of the
    competition out of the way. In fact, by making our search specific like
    this, as opposed to the original “trees,” we’ve eliminated
    99.999% of the competition!

    2. Include Relevant Copy on Your Page
    Now, I’m not going to go into all of the details of what I mean
    by a well constructed site, but one of the most important things is
    that the copy (i.e., the text on the web page) actually includes the
    words that you want to be found for. How else are the search engines
    supposed to know what your page is really about? You’d be surprised
    how often I’ve heard people complain about getting poor search
    results for a web page of theirs that doesn’t even mention the
    word(s) they want it to be found under.

    To summarize, keep these three points in mind:

    1. Have realistic expectations. Your odds of being found in a search
    engine for a specific phrase are much better than a very general term.

    2. Include text in your page that talks about the term(s) you want
    the page ranked for.

    3. Get good quality links to your site.

    These three things, and a bit of patience, should get you far better
    results and save you a lot of frustration!

    Sphere: Related Content

    This entry was posted on Monday, June 4th, 2007 at 11:37 am and is filed under site news, unlabeled. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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